{"id":669,"date":"2026-05-05T11:50:12","date_gmt":"2026-05-05T11:50:12","guid":{"rendered":"https:\/\/aeo.abfrl.in\/blog\/?p=669"},"modified":"2026-05-05T11:50:13","modified_gmt":"2026-05-05T11:50:13","slug":"give-love-get-love-american-eagles-donation-initiative","status":"publish","type":"post","link":"https:\/\/aeo.abfrl.in\/blog\/give-love-get-love-american-eagles-donation-initiative\/","title":{"rendered":"Give Love Get Love \u2013 American Eagle\u2019s Denim Fest!"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">This May, American Eagle India is bringing back its spirit of giving\u2014this time with a fresh twist. In collaboration with Goonj, the brand introduces its <strong>Denim Fest<\/strong>, a campaign that blends style with purpose.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Our community thrives on solidarity, shared values, and celebrating individuality. With Denim Fest, American Eagle invites you to take that a step further\u2014by turning your pre-loved denims into something meaningful for someone else.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\"><strong><strong>Give your denim a second life<\/strong><\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Customers are encouraged to contribute their gently used jeans at their nearest stores. These contributions will be passed on to Goonj, an organization known for transforming urban surplus into resources for rural development.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Get rewarded for giving back<\/strong><br>As a thank-you for your contribution, you receive <strong>\u20b91000 off<\/strong> on a brand-new pair of #AE jeans\u2014so you\u2019re not just giving love, you\u2019re getting it too.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Style that makes a difference<\/strong><br>This initiative goes beyond fashion. It\u2019s about conscious consumption, reducing waste, and supporting communities in need\u2014while staying true to your personal style.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">After the success of past campaigns, American Eagle continues to build a culture of giving\u2014one pair of jeans at a time. Because sometimes, the simplest acts\u2014like donating a pair of denims\u2014can create the biggest impact.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How do I contribute?<\/strong><strong><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">You can drop your pre-loved jeans at our&nbsp;<a href=\"https:\/\/aeo.abfrl.in\/storelocator\"><strong>stores near you<\/strong><\/a> and contribute.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Know more about our partner<\/strong>&nbsp;&#8211; <a href=\"https:\/\/goonj.org\/\">https:\/\/goonj.org\/<\/a><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped\"><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>This May, American Eagle India is bringing back its spirit of giving\u2014this time with a fresh twist. In collaboration with Goonj, the brand introduces its Denim Fest, a campaign that blends style with purpose. Our community thrives on solidarity, shared values, and celebrating individuality. With Denim Fest, American Eagle invites you to take that a step further\u2014by turning your pre-loved denims into something meaningful for &#8230;<\/p>\n","protected":false},"author":10,"featured_media":2118,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,6],"tags":[],"class_list":["post-669","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","category-lifestyle"],"translation":{"provider":"WPGlobus","version":"2.8.5","language":"en","enabled_languages":["en","es","de","fr","ru"],"languages":{"en":{"title":true,"content":true,"excerpt":false},"es":{"title":false,"content":false,"excerpt":false},"de":{"title":false,"content":false,"excerpt":false},"fr":{"title":false,"content":false,"excerpt":false},"ru":{"title":false,"content":false,"excerpt":false}}},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Give Love Get Love - American Eagle\u2019s Donation Initiative<\/title>\n<meta name=\"description\" content=\"This Diwali, American Eagle India is bringing its \u201cGive Love Get Love\u201d initiative back where the brand celebrates the festival season by inspiring customers to make someone else\u2019s Diwali better and spread festive cheer.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/aeo.abfrl.in\/blog\/give-love-get-love-american-eagles-donation-initiative\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Give Love Get Love - American Eagle\u2019s Donation Initiative\" \/>\n<meta property=\"og:description\" content=\"This Diwali, American Eagle India is bringing its \u201cGive Love Get Love\u201d initiative back where the brand celebrates the festival season by inspiring customers to make someone else\u2019s Diwali better and spread festive cheer.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/aeo.abfrl.in\/blog\/give-love-get-love-american-eagles-donation-initiative\/\" \/>\n<meta property=\"og:site_name\" content=\"American Eagle India\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-05T11:50:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-05T11:50:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/aeo.abfrl.in\/blog\/wp-content\/uploads\/2022\/09\/Blog-Give-Love-Get-Love.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"374\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Editorial Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.aeo.in\/blog\/#website\",\"url\":\"https:\/\/www.aeo.in\/blog\/\",\"name\":\"American Eagle India\",\"description\":\"BLOG\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.aeo.in\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/aeo.abfrl.in\/blog\/give-love-get-love-american-eagles-donation-initiative\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/aeo.abfrl.in\/blog\/wp-content\/uploads\/2022\/09\/Blog-Give-Love-Get-Love.jpg\",\"contentUrl\":\"https:\/\/aeo.abfrl.in\/blog\/wp-content\/uploads\/2022\/09\/Blog-Give-Love-Get-Love.jpg\",\"width\":1024,\"height\":374,\"caption\":\"Denim Fest\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/aeo.abfrl.in\/blog\/give-love-get-love-american-eagles-donation-initiative\/#webpage\",\"url\":\"https:\/\/aeo.abfrl.in\/blog\/give-love-get-love-american-eagles-donation-initiative\/\",\"name\":\"Give Love Get Love - 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